WorldNow - Advertising, Technology and Streaming Video Solutions: Worldnow Local Advertising Programs, Sales Training
Expertise in Local Media Sales
With more than 400 clients across the U.S. in the local media space, Worldnow has the trained professionals dedicated to growing your ad revenue. We accomplish that with proven programs combined with training and vast local media sales experience earned over 13 years. In short, we know your business, your market and your challenges and our only focus is to deliver results.
Generating "New" Business
Our programs initiate local sales revenue growth and provide new streams of income by accessing non-traditional advertisers. The majority of it adds incremental revenue made possible by the strategic combination of new media and traditional media offerings. With the support of our programs, many clients we work with now realize as much as 10 percent of their local revenue from digital media.
Empowerment and Results
Worldnow provides the tools, training and confidence to fully integrate online marketing initiatives into your sales departments. In collaboration with your sales management team, we implement customized support programs designed to generate significant incremental revenue measured against a revenue pro-forma based on long-term client success.
Long-Term Renewal Revenue
Worldnow's packaged programs target new business development categories in key service sectors. These verticals drive significant, renewable revenue with annual contracts. Business development packages leverage flexible on-air schedules that are billed at full-rate plus extensive online media offerings included in the program.
Worldnow Local Sales clients have contracted business ranging from $200,000 to more than $1M directly attributable to our sales programs and training.
As part of the program, a Worldnow Regional Sales Director (RSD) visits each market during the term of the agreement and builds momentum by attending sales calls, as well as presenting and closing new business. In addition, a dedicated production team assists in gathering elements required to launch sponsors quickly to shorten the time to billing. Worldnow's planning and execution allows your sales teams to focus on generating meaningful new revenue.
For more than a decade, Worldnow has demonstrated the ability to help sites generate online revenue, ensure immediate ROI and create long-term renewable franchises that build revenue for years to come. Worldnow provides category specific programs based on years of experience working in local media markets.
Key verticals include:
Local Sales Training
Basic online sales training provides station management and account executives with the support they need to effectively sell and manage online display and video inventory. Worldnow's Regional Sales Directors (RSDs) are veteran sales professionals with extensive experience in local media sales, training and management. Your RSD will work with sales management on:
Other Worldnow Products
Worldnow WCM: Market-leading end-to-end web publishing solution for local media (see Worldnow WCM)
Worldnow Video: State-of-the-art video production, presentation, distribution (see Worldnow Video)
Worldnow Mobile: Seamless publication to mobile devices, tablets and connected TVs (see Worldnow Mobile)
Worldnow Revenue Solutions: Multiple revenue channels, national ad network , proven local sales training and programs (see Worldnow Revenue Solutions)
Worldnow Professional Services
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